Resources

Act-On Datasheets

Act-On Datasheets provide you with in-depth information on our products and solutions. If you have any questions, or would like to learn more, contact us.
Overview

With Act-On there's never been an easier way to generate demand, qualify leads, cultivate prospects and close the deal. Grow revenue and reduce costs throughout your organization - all with a single, easy and affordable solution that grows as you do.

Automated Programs

The most effective marketing automation deployments include Act-On's automated programs are a great way to replicate your most successful marketing campaigns and have them running 24x7 on auto-pilot. Use Act-On to create efficient multi-step marketing programs that embody your marketing best practices.

Email Marketing

Whether you are just getting started with email marketing or you are looking to upgrade your lead generation programs with advanced techniques like lead nurturing and lead scoring, the Act-On Marketing Service offers a straightforward way to get it done.

Events & Webinars

Studies have shown that people will retain only 10% of what they read but up to 50% of what they see and hear. Events & webinars give marketers a valuable tool for establishing thought leadership, demonstrating product benefits, teaching best practices, and qualifying a prospect's readiness to buy.

Forms & Landing Pages

Whether you are just getting started with forms and landing pages, or you are looking to upgrade your lead generation programs with advanced techniques like lead nurturing and lead scoring, the Act-On Marketing Service offers a straightforward way to get it done.

List Management

Act-On makes it easier than ever for you to assemble, consolidate, and manage all of your customer and prospect lists for your marketing campaigns. The key to effective email campaigns begins with clean data and careful list selection.

Social Media

Act-On's Social Media Prospector represents an innovative approach to using Twitter, Facebook, and LinkedIn to engage in social media conversations that are pertinent to your company and industry. Our Twitter prospector uses advanced search technology to help you find an audience that is likely to respond to your specific message. In the process, it leapfrogs the traditional Twitter marketing blueprint, which focuses on building a large list of Twitter followers.

Visitor Tracking

Act-On's Website Visitor Tracking provides real time customer intelligence so that your sales and marketing teams can see exactly who is visiting your site and where they came from. With just a tiny snippet of code, your website will transform into an active engine for generating leads.

Security & Architecture

We know that security is important, and we go beyond industry standards to preserve and protect your privacy, intellectual property, and your investment in marketing.

Email Delivery Best Practices

Before your carefully crafted email can move a prospect to action, that email must reach the inbox. Here's a collection of actions marketers can take to help ensure deliverability, including how to build and manage a great list and a bullet-proof email. For more detailed information, please see Act-On's Email Marketing Deliverability eBook